With nearly 600,000 visitors, including an impressive 70% from around the world, the event was a testament to the enduring significance of the tile industry.
Anton & Rita are excited to share with you the insights gathered at Cersaie 2023, highlighting how the world of porcelain tiles has evolved and what trends have emerged.
Before delving into the trends at Cersaie 2023, it’s essential to understand that the tile industry does not change trends as rapidly as the fashion world. Rather, it follows an evolutionary path, focusing on design and technology to create breathtaking new looks.
Last year, Cersaie showcased a trend centred around polished precious stones and bold onyx patterns. Vibrant colours were prominent across the exhibits. These trends continue to remain relevant. Cersaie 2022
However, this year, Cersaie took a different turn, focusing on two major trends that are shaping the world of porcelain tiles:
The Organic Texture: The focus in 2023 was on achieving an organic and tactile texture. Matte finishes, once considered flat, have now embraced the beauty of veining and texture. The goal is to create realistic textures, such as those found in natural stone or plaster. The level of subtlety and softness in these textures is a remarkable shift, emphasizing a “silent luxury.”
Collaboration and Customization: Another prominent trend was the growing emphasis on collaboration between manufacturers, architects, designers, artists and even furniture companies. The idea was to encourage unique design and customization, making every piece of porcelain tile a personal and artistic expression. These collaborations result in products that are not just beautiful but also tailored to meet specific design needs
Some memorable collaborations showcased at Cersaie 2023 included partnerships between Pierre Leonni and Atlas Concorde, Ferruccio Laviani
and Lea, Atlas Concorde, and Zaha Hadid’s architectural firm. These collaborations allowed designers to provide CAD drawings, and manufacturers, in turn, worked closely to bring these designs to life. The Role of Knowledge and Tradition:
Both designers and manufacturers stressed the importance of understanding the materials they work with. In the case of porcelain, there is a rich history and a story in the craftsmanship. This knowledge is foundational in creating exceptional porcelain products.
Cersaie 2023 provided a fascinating look into the evolving world of porcelain tiles. The industry is not about chasing fads; rather, it’s a journey of continuous improvement, where designers, manufacturers, and creatives from various fields collaborate to create unique, personalized, and meaningful porcelain products. We invite everyone to visit our showroom and see how you can use porcelain products in many different ways, we have a lot of the trends we saw. The world of porcelain tiles continues to inspire and surprise, as it has for the last 40 years, and there’s no doubt it will continue to do so in the years to come.